January 2024 - Page 3 of 3

Asics Corporation: The Japanese Footprint in the World of Sports

2 January 2024 / Japanese technology and economy / Justine Héliez

Asics Corporation is an abbreviation of the Latin phrase of “Anima Sana In Corpore Sano” meaning “A healthy mind in a healthy body”. It is a renowned Japanese company specializing in the manufacturing of sporting goods. And mainly shoes and sports clothing. Founded in the aftermath of World War II, Asics has established a global presence […]

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New Year in Japan: the country’s most important holiday

New Year’s Day, or “Oshogatsu” in Japanese, is one of the most significant and anticipated festivities in Japan. This celebration is of particular significance, not only as a mark of passage to a new year, but also as a time of reflection, tradition and spiritual renewal. New Year preparations: Preparations for New Year’s Day begin